In the Internet environment is becoming mature, website construction through more than and 10 years of development in the context of the company's Web site has been developed by leaps and bounds. This development is the most obvious manifestation in the vast majority of the company now, have gradually established their own website. As one of the company's business cards on the Internet, the company's Web site has become more and more important and indispensable. Although a seemingly but most companies understand flowers blooming like a piece of brocade, and the application of the site is not so ideal. Although the website for the company, has been indispensable, but many companies still only stay on the site, and no further application. Understand how to do a website, must know why do a website, its true use where service users to propagate in the company is the core of the company website construction.

1, the construction of the user oriented company website

Whether it is based on the company to enhance the company's phenomenon, to effectively promote the display packaging company, or through the search engine optimization or advertising, effective support for sales. Site is to give users the final, only to be recognized by users of the site, is the true sense of the quality of the site. One of the good performance of the user experience, the site can be fast and stable load operation, in general, a site can not open more than 10 seconds, no doubt will lose the opportunity to participate in competition. Many companies in order to show more dazzling company image, the tendency to use large animation import page, in fact this is not only conducive to the search engines crawl the page content, is not conducive to the website optimization, also more detrimental to the user experience. Animation needs to be loaded into the local after the execution, and the process of loading the user is waiting for the process.

How to open the site, or whether the stability of the operation, not only depends on the procedures are simple and concise, the site is also essential to host the choice. The server configuration is high, the line of the room that is managed is advantageous bandwidth is sufficient, the load rate of the website will be satisfied to upgrade. In ensuring the stable and fast operation of the site, while the content of the update is also very important. We often see many companies and website construction production is completed, laborious don't update, even if there is a dynamic news column in the website, just long before replication copy only. Even some websites have garbled dislocation phenomena such as durable, not solve. Such sites, even if the design of the fine, in the search engine ranking before the top, and then put in a number of cost in the competitive advertising and how it will not be recognized by the user.

2, the company's website should effectively enhance the image

If a company does not have a website, it will lose the opportunity to compete on the Internet. Many companies do the site at the beginning of the purpose is simply, through the search engine can query your company's information can be. Especially for a large number of small and medium-sized companies, and even Mini company of more than 20 people, subject to cost budget in the choice of the company website construction, price is the key decision factors. So consider the choice can be understood, after all, for the beginning of small companies, small companies, capital is always a must carefully consider the issue. But ignore the more important a factor that is no scruples, what is the purpose of the site?

Needless to say, the company's website construction is not only the purpose of the site is so simple, and the site is more similar to a company on the Internet business card, carrying the mission of the company's image to convey. A perfect design details of the site, no doubt will give visitors a good impression. The same to produce rough even open speed is full, such as water buffaloes pull Chelsea like website, will give users leave unpleasant impression, in the fierce competition in the inferior position. Good site design can effectively convey the image of the packaging company, visitors will be recognized in the design and production of Web site, together with the company. If presented to the user is a shoddy website, still do not do a website and give users leave a bad impression, might as well give it an imaginary space.

3, search engine optimization can not be ignored

We often hear the user queries, the website will have what effect, can effectively improve the sales performance? This straightforward approximation of the problem, how to let in website construction of Internet companies is somewhat awkward. Since the company has invested a fee, naturally want to get a reasonable return, the idea itself is understandable. But the site itself to the normal display of publicity, itself is not automatically play any role in the. Would like to have a business card to promote a single page, do not distribute it does not take the initiative to show it, its significance is tantamount to a piece of paper. Remove the traditional propaganda methods, such as the web domain name printing on the business card printing on a single page, the search engine can not be ignored.

Survey data show that more than 90% of Internet users are accustomed to looking for resources through the search engine, in the Chinese search market, Baidu is all the way to the dust to 83% of the market share of far ahead. Search engine is extremely brought about by the Internet marketing model, has gradually been recognized and accepted by the user. User oriented company website construction, in the effective delivery and packaging company image at the same time, we must not ignore the friendliness of the search engine. In other words, website construction making must comply with the search engine retrieval standard graspers, then enrich the content of the website, will continue to improve the quality of site and weight, in order to obtain the continuous recognition search engine. Face